Книга, которую вы сейчас держите в руках – это полноценное пошаговое руководство по построению вашей собственной воронки продаж.
✓ Если вы хотите автоматизировать продажи и получать максимальные...
Это книга-тренинг, где помимо десяток инструментов и сотни примеров Вы найдете практические задания для развития навыка письма. Заголовки, структуры и блоки продающего текста, техники усиления...
Книга предназначалась для тех, кто работает с текстом: копирайтеров, PR- и SMM-специалистов, блогеров, даже журналистов. Но человечество все больше переходит от устной коммуникации к письменной....
В наше время «уникальный, не имеющий аналогов продукт» – чрезвычайная редкость. В каждой сделке соревнуются не компании, а их представители.
Эта книга – о том, что мечтает знать каждый менеджер по...
В данном руководстве рассматривается технология организации работы call-центра медицинской клиники. Даются рекомендации по повышению эффективности фронт офиса клиники. Материал руководства учитывает...
The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change...
Score your highest in Operations Management Operations management is an important skill for current and aspiring business leaders to develop and master. It deals with the design and management of...
В статье представлено обобщение, систематизация и развитие теоретических подходов и лучших практик в области клиентоориентированного подхода к управлению бизнесом и в области маркетинга отношений в...
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight...
Hello, I am your customer. Do you see the world like I do? It's simple really. Start with me and everything else follows. Together we can do extraordinary things. Are you ready? 10 building blocks,...
Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay the foundation for sales success with the latest...
Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master...
Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to...
Secrets of the trade from the master of retail selling and sales training No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of...
A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some...
The Growth Drivers is a practical guide to building marketing capabilities. It explains why it is critical that organizations invest in the capabilities needed to excel at customer-centric marketing...
Distinguish yourself as a «Sales Master» and win big in business today! Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not...
The Ultimate Sales Boot Camp According to research by the American Society American Society for Training & Development, more than 80% of salespeople fail to reach their objectives. With such a high...
In today’s competitive business climate, you can’t just satisfy your customers. You have to be better than that, giving them experiences that they won’t forget. Author Shep Hyken has spent...
Sales managers have the most difficult job in the business world. They are responsible not just for revenue, but also for the hiring, coaching, training, and deployment of the employees who must...
