Learn the essential tools for developing a sound service-oriented architecture SOA Modeling Patterns for Service-Oriented Discovery and Analysis introduces a universal, easy-to-use, and nimble SOA...
You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book – and 30 days. Simon Middleton shows you how to create, manage and communicate...
Praise for FISCHER BLACK AND THE REVOLUTIONARY IDEA OF FINANCE «The story of Fischer Black. . . . is remarkable both because of the creativity of the man and because of the revolution he brought to...
Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now...
Fixed income practitioners need to understand the conceptual frameworks of their field; to master its quantitative tool-kit; and to be well-versed in its cash-flow and pricing conventions. Fixed...
Priceless finance advice everyone can relate to from one of the world's most respected businessmen and the most successful investor of all time Of course you know who Warren Buffett is; he's the most...
In 2005, Joel Greenblatt published a book that is already considered one of the classics of finance literature. In The Little Book that Beats the Market—a New York Times bestseller with 300,000...
An in-depth look at the best ways to navigate the post-reform world of derivatives and futures The derivatives market is one of the largest, and most important financial markets in the world. It's...
A handy reference to understanding key economic indicators and acting on them New economic data are reported virtually every trading day. Investors, big and small, have to understand how these...
Discover the proven process for maximizing the potential value of any project. Showing readers how to apply value optimization techniques to project and performance management, dramatically...
TIMELESS WISDOM from the ORIGINAL PHILOSOPHER of PERSONAL SUCCESS «No matter who you are or what you do, you are a salesperson. Every time you speak to someone, share an opinion or explain an idea,...
Whether your career aspirations lie in banking, financial planning, the mutual fund industry or a brokerage, you can't avoid taking the Canadian Securities Exam. But there's a lot of material to know...
This concise, practical guide gives you the strategies you need to confidently protect and strengthen your financial holdings during troubled economic times. Through 76 smart tips, you’ll discover...
Secrets of the trade from the master of retail selling and sales training No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of...
The case for revolutionizing the U.S. economy, from a leading CEO America used to define itself by the things we built. We designed and produced the world's most important innovations, and in doing...
An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness...
Do you speak money? You should. It is the world’s most important language. It’s spoken everywhere. Speaking—or at least understanding—this language allows you to follow the real conversations in...
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. Do you speak money? You should. It is the world’s most important language. It’s spoken everywhere. Speaking—or...
A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide The future of marketing is mobile, with seventy-five percent of the world's population...